Golden-hour fairways at an illustrative private golf course

Tradition. Connection. What comes next.

Belonging
never Graduates.

Golf. Bourbon. Cigars. Access. Relationships. Legacy.

The traditions brought us together.
The experiences keep us connected.

Explore UHG
Launching in Kansas CityA new chapter in belonging

The Heritage Way

More than
a membership.

Your university is part of your story.
Your community is what comes next.

University Heritage Group brings people together around the things that matter: shared traditions, memorable experiences, and relationships that last beyond the final whistle.

From a first conversation over bourbon to a familiar foursome on the fairway, we turn university connections into lasting relationships.

Find your way to belong

Three Ways to Belong

Your people.
Your level of access.

One community. Three ways to make it yours.
Discover where your next chapter begins.

Two months free with annual billing
Community

Heritage Social

$25/month

Billed monthly

  • Monthly Bourbon & Cigar Series access
  • One featured cigar upon arrival
  • UHG bourbon tastings and networking
  • Member pricing on select UHG products
  • Select social experiences and early announcements
Experiences

Heritage Club

$100/month

Billed monthly

  • Everything in Heritage Social
  • UHG Golf Catalog and member golf opportunities
  • Golf outings and private club days when available
  • Dinner Series access and available reservations
  • One UHG bourbon bottle per quarter
  • Heritage 10 Giveback participation
Priority Access

Heritage Legacy

$175/month

Billed monthly

  • Everything in Heritage Club
  • UHG Concierge access
  • Priority golf and select experiences
  • Preferred Dinner Series seating and earlier booking
  • Travel, car-service and dining coordination
  • Premium hospitality and partner access

Membership is access, not all-inclusive. Unlimited golf, every dinner, and third-party services are not included. Additional charges and availability restrictions apply. Member services will follow the Kansas City launch.

Illustrative bourbon and cigar lounge with leather chairs and crystal glassware

Bourbon & Cigar Series

One night a month.
The right room.
The right people.

Our first chapter starts with a Bourbon & Cigar networking night. Monthly gatherings will bring UHG to rotating Kansas City cigar lounges, shops, and hospitality venues.

A featured cigar upon arrival. UHG bourbon tastings.
And the kind of conversation that happens naturally.

Kansas City launch details to be announced.

Heritage Golf

Your network has
a new clubhouse.

Golf creates the setting.
Relationships create the value.

An illustrative golf course framed by mature treesBetter rounds. Stronger connections.
Golf Catalog
Member Outings
Private Club Days
Heritage Cup
Golf with Legends
Corporate Golf
Destination GolfFuture experience

Member golf opportunities are subject to availability and additional costs. This is not a golf booking service.

Dinner Series

The table
changes everything.

Intimate gatherings bring members, former athletes, founders, and community leaders together for an evening of good food and meaningful conversation.

15–20

people at the table.
Held roughly every other month.

Heritage Club

Access to available reservations.

Heritage Legacy

Preferred seating, priority reservations, and earlier booking.

Dinner costs may be additional. Reservations are subject to availability.

Illustrative intimate candlelit dinner table

Heritage Legacy Concierge

Access shouldn’t end
when the event does.

Access + Coordination + Priority

Golf
Car Service
Travel
Dining
Hospitality
Experiences

A thoughtful connection when you need it. Heritage Legacy helps coordinate the details beyond the gathering. Third-party costs are not included in membership dues.

Private Experiences

Good company.
Extraordinary settings.

Some things are better together.
These are the moments worth making.

Golf with LegendsGame DayDestination Experiences FutureCorporate Experiences

Lifestyle imagery is illustrative, not photography of actual UHG events.

Legends

The stories
are the value.

The jersey may be retired. The connection isn’t. UHG creates meaningful ways for former athletes to remain part of the community through golf, dinners, storytelling, speaking, mentorship, collaborations, and hospitality.

Real conversations. Shared perspective. A legacy that keeps moving forward.

The game ends.
The story continues.University Heritage Group

Heritage 10

Honor the past.
Invest in the future.

10%

A shared commitment.

Total giveback from qualifying Heritage Club and Heritage Legacy membership revenue.

5%

NIL Support

Supporting current student-athletes as they build their own stories in today’s NIL ecosystem.

5%

Legacy Fund

Supporting former Legends who competed before today’s NIL ecosystem.

LegendsCurrent AthletesNext Generation

The Kansas City Chapter

Built in Kansas City.
Designed to scale.

Kansas City · Initial launch market

Rooted in a city that knows the power of community. Our first Bourbon & Cigar gathering is the starting point for a larger ecosystem of relationships, experiences, and impact.

Additional markets are future expansion—not currently operational. We’re building the first chapter with intention.

Partnerships

Put your brand
in the right room.

Connect with an engaged community through dinners, golf outings, Bourbon & Cigar gatherings, member benefits, corporate experiences, and content.

Founding Member Waitlist

Your next chapter
starts here.

Golf is better with the right foursome.

Bourbon is better around the right table.

Business is better with the right relationships.

Be part of the beginning. Join the list for Kansas City launch updates, our first Bourbon & Cigar night, and founding membership opportunities.

Tradition brought us here.
Belonging takes us forward.
What brings you to UHG?
A little more about you Optional

Free to join. No payment required. This is not enrollment in a paid membership.

A Few Things to Know

Good questions.
Honest answers.

Who can join UHG?

UHG welcomes alumni, former athletes, fans and supporters, the business community, and parents who value university traditions and meaningful relationships. A shared spirit of belonging matters more than a particular university.

Are golf and dinner costs included?

Membership does not include unlimited golf or every dinner. Golf outings, private club days, dinners, and select experiences may have additional costs and are subject to availability.

What does Heritage Legacy Concierge include?

Access, coordination, and priority across golf, car service, travel, dining, hospitality, and experiences. Third-party services and their costs are not included in membership dues. Member services will come after launch.

What happens after I join the waitlist?

Your interest is saved privately and the UHG team will follow up with launch updates and next steps. Joining is free, requires no payment, and does not enroll you in a paid membership. Dates and venues will be announced when confirmed.

Where can I buy UHG spirits?

Explore UHG spirits at spirits.universityheritage.club .

University Heritage Group

Belonging never Graduates.

Your next chapter awaits.